Is it possible to grow from a small business with no clients to a fully booked online service making 5 figures within a few months with just online ads? Our guest Manu Verma, founder of Nuver Digital, will tell us if it’s possible and more on this episode of Forward Thinking.
social media ads
8 tips to design creative Facebook ads that drive clicks
19th May 2021
With a 37% increase in advert impressions and a 6% decrease in price per advert in 2019, Facebook advertising could be just what you need to drive business growth. However, not all Facebook ads can deliver results; not because people aren’t interested in the offer, but rather due to poor design. Even if you have…
Small Business Guide: Should you use LinkedIn ads?
14th May 2021
There’s a quiet opinion among digital marketers that LinkedIn ads are the expensive cousin of Facebook ads. There is some truth in that, but LinkedIn as a paid marketing platform has some hidden strengths if you’re willing to mine for them. Here are some great reasons you should be using LinkedIn ads (and a couple…
Why Google Ads are the right fit for small businesses thanks to Metigy
24th April 2020
In our recent Google Ads Webinar, we wanted to answer the question of why customers should try them. And in particular, how Metigy is using our AI Recommendation technology to address the issue that a lot of businesses have with Google Ads. And that is the perceived complexity of creating and running an ad campaign….
Hot Tip: Give Your Social Content a Boost
29th November 2019
So you’ve been creating great content for your pages, but you can’t seem to increase engagements, conversions or growth as fast as you’d like. The best way to increase them is with some paid advertising – sometimes called Boost – on your best or most important posts. Not all of your posts are suitable for…
Segment and target your audience to increase relevancy
15th August 2019
In case you have not realized this yet, you can use our new Facebook and Instagram advertising options to target specific audiences with targeted messages
Using Facebook Audiences for Ad Targeting
28th December 2018
Facebook Audiences refers to the users that are on Facebook who interact with your content. But wtith target ads, you can go beyond that.
Create your Facebook Business Account and Setup Facebook Ads
26th November 2018
Welcome to the Metigy Learning Guide to creating a Facebook Business Account. You would want to do this to keep any advertising you create for business separate from your personal account – Facebook sometimes creates a personal account for you. When you book ads through an account, Facebook tracks all performance against that. This is…
LinkedIn Carousel ad units are delivering 300%+ improvement for B2B brands
10th October 2018
LinkedIn Carousel ad units are delivering 300%+ conversion improvement for B2B brands, so why aren’t you using them for your brand? Perhaps because you haven’t heard of this new ad unit type LinkedIn released a couple of months ago, or perhaps because you are just comfortable doing what has worked before. That’s ok, but complacency…